- 21 Jul
PriceAdvantage customer in the news: Greg Parker explains the constant evolution of the c-store industry
Greg Parker, President and CEO of PriceAdvantage customer Parker’s, explains the constant evolution of the c-store industry in this exceptional article of Convenience Store Decisions.
In the article, Mr. Parker talks about how Parker’s embraces technological advances to serve the customer. One example is how Parker’s has become ‘data-centric,’ always focused on in-depth analysis of numbers, such as sales to purchase, SKU analysis and sales to gross profit.
PriceAdvantage plays a key role in the fuel business at Parker’s, providing the rich analysis and fuel price optimization to manage the Parker’s brand. Watch a brief video with Jeff Bush where he discusses the way he uses PriceAdvantage to manage fuel at Parker’s.