CSN Event Reports Expected Increase In C-Store Technology Budgets

  • CSN Event Reports Expected Increase In C-Store Technology Budgets

    In the August 3 Convenience Store News Web event “State of C-store Technology: Facts, Trends and the Future”, attendees of the CSN and Gilbarco Veeder-Root event reported that their 2011 technology budgets are expected to be higher than 2010. And technology investments are moving beyond PCI Compliance.

    Among the technology projects c-stores are investigating are marketing-oriented investments such as electronic price signs. Other projects are focused on improving operational efficiencies, including dashboards for exception reporting. Upgrading POS systems is yet another technology focus.

    PriceAdvantage Fuel Pricing software fits nicely into the categories of what c-stores are focused on in the coming year. PriceAdvantage works closely with Skyline electronic price signs to proactively diagnose possible problems with a sign display, potentially fix those problems via software, and display critical information about parts at the sign to reduce field service costs by making sure the field trucks arrive with the right parts the first time. And PriceAdvantage goes beyond sign operations to address the needs of the Fuel Manager, by accelerating speed to the street, and getting the optimized fuel price to the right store at the right time. The Fuel Price Management dashboard in PriceAdvantage provides the exception reporting needed to course correct fuel pricing strategies at each store, and to maximize volume and profits. If upgrading POS systems is on the project list, PriceAdvantage has included Gilbarco to its list of supported POS systems that already includes VeriFone and Radiant.

    Whether your technology plans include moving to a PCI compliant POS system, improving the fuel price displays at the store, or growing fuel volume and profits, PriceAdvantage fuel pricing software belongs on your short list.

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